Viral marketing leverages peoples act of discussing or talking about various brands. Some of this marketing can be just telling a friend who tells all of his friends (its pretty simple.). Basically any way of encouraging people to pass it on or pay it forward.

1 ) Offer a FREE service or product

One great way to do this online is via an ebook. One of the biggest viral marketers I know (not personally, yet) is Seth Godin. Seth has written a number of great books from The Dip to Purple Cow. Seth understands people want something of value for FREE to let them know how good it is. Most people then will buy the next book due to seeing value in the previous book. I had never heard of Seth Godin until someone sent me the idea virus. Its a FREE eBook from Seth Godin. So go download the idea virus and learn about viral marketing from the genius Seth Godin

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